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Aug 14, 2024
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2023-2024 Undergraduate Catalog [ARCHIVED CATALOG]
Sales Minor
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The Minor in Sales is created to draw high-performance students toward a career in sales. The final goal is to train those students for early success in professional selling careers and connect them with sales professionals in the three-state region.
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Objectives
- Identify why organizational buyers are at the center of sales efforts.
- Identify, contact, analyze, and classified qualified buyers.
- Describe the five stages of the selling process and explain how each one is used to develop and refine effective sales efforts programs to reach qualified buyers.
- Recognize and discuss the various ethical issues that sales representatives and sales teams face when selling their goods and services.
- Develop active listening skills.
- Develop strong presentation skills and confidence.
- Develop negotiation skills.
- Develop oral and written skills.
- Use technology to analyze and evaluate market opportunities and current performance quantitatively and qualitatively.
- Identify challenges in organizational recruiting, hiring, and retaining sales professionals.
Required Courses (12 hours)
Elective Courses (6 hours)
Select any two of the following
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