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May 13, 2024
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MKT 480 Strategic Decision Making in Marketing (3 credits)Hours: 3 classroom + 0 lab/studio Prerequisite(s): MKT 320 , MKT 392 , and senior standing. Taught: Fall and spring Decision making related to objectives in performing marketing functions; adjustment of goods and services to consumer demand; simulated competition and case methodology. Open only to students certified as majoring in business or by consent of instructor. Repeatable: No ♦
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