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2017-2018 Undergraduate Catalog
Northern Kentucky University
   
 
  Jan 17, 2018
 
 
    
2017-2018 Undergraduate Catalog

Public Relations, B.A.


Students electing to major in public relations will enter a program of interdisciplinary study leading to career opportunities within organizations and PR firms. The major has an academic and applied orientation where students learn principles, skills, and practices that prepare them for entry to mid-level positions in public relations. Students take courses in public relations, communication studies, journalism, and electronic media and broadcasting. Skills emphasized in these courses are research, strategic planning, writing, presenting, analyzing, and creating.

Students majoring in public relations must complete 42 credit hours of study as outlined below, and take “ CMST 101 Public Speaking - OC (3 credits) ” or “ CMST 110 Introduction to Communication Studies - OC (3 credits) ” for the oral communication requirement of their general education program.

Four-Year Plan: Click here  to view the Four-Year Plan for this specific program. To find out more about Four-Year Plans, visit the Policies and Procedures  page.

♦  Indicates prerequisite.

Degree Requirements (42 credits)